Founding Story

Alexander Gysel and Andreas Roth are connected by an aspiration for technologically and aesthetically outstanding creations.

It was at a time when the internet was predominantly considered as a technical medium rather than a potential brand experience and meeting platform. Realising the potential, they set out to change this and founded the agency gyselroth™ in the year 2000.

A slow but constant growth and a continuous expansion of services regarding branding and technology as well as the adherence to an interdisciplinary work culture brought the particular projects to success. Various awards underline and confirm the constructive approach of the agency.

The two founders are always personally involved in all the projects and appreciate the trustful professional exchange with their clients. gyselroth™ always focuses on sustainable solutions and is proud to have been supporting and looking after different clients since the time of its foundation.

profil alexander gysel andreas roth
gyselroth™ employs over 25 people and is considered a valuable partner for companies from various sectors with a demand for an effective and unique brand experience in an increasingly digitalised world.
profil team sandro aebischer
Sandro Aebischer
profil team linda baer
Linda Baer
Brand Designer
profil team delia chiasserini
Delia Chiasserini
Designer Trainee
profil team alexander gysel
Alexander Gysel
Technology Director
profil team martin hoechli
Martin Höchli
Junior System Engineer
profil team christina joller
Christina Joller
UX Designer
profil team daniel kleeb
Daniel Kleeb
Software Architect
profil team ewald kleefstra
Ewald Kleefstra
profil team thomas kleinhenz
Thomas Kleinhenz
Senior Developer
profil team laura kohli
Laura Kohli
Frontend Engineer
profil team ciro larrazabal
Ciro Larrazabal
Senior Software Engineer
profil team franz ferdinand
Franz-Ferdinand Lehnert
Senior Developer
profil team luca marra
Luca Marra
profil team carlo marzetta
Carlo Marzetta
Junior Developer
profil team karin mehmann
Karin Mehmann
Accounting & Human Resources
profil team michael meier
Michael Meier
Frontend Engineer
profil team philippe nahlik
Philippe Nahlik
Head of Development
profil team mathias nothiger
Mathias Nöthiger
Consultant Digital Branding
profil team ovidio raimondi
Ovidio Raimondi
profil team andreas roth
Andreas Roth
Strategy & Creative Director
profil team noemi schmid
Noemi Schmid
Brand Consultant
profil team mahmoud sino
Mahmoud Sino
Frontend Engineer
profil team marius weber
Marius Weber
Frontend Engineer


Connecting methods from the professional fields of design, branding and technology is the fundamental idea of gyselroth™.

We are the perfect partner for ambitious businesses regarding comprehensive and individual solutions between the priorities of brand and technology.

Design Aspiration

Design «Made in Switzerland» is considered to be timeless, precise and user-friendly. We create a distinct design that serves a clear purpose. A brand-specific style that conveys trust and reliability. Our aspiration in every project.

Open Source

In the area of software development we rely on open standards. For many years, we have therefore been involved in the open source community and use the latest open source technologies to develop software that is freely available on GitHub.


Since the foundation in 2000 we have been a reliable and lasting partner for our clients. Our thinking and actions are always long-term, because our results focus on a maximum lifespan rather than short-lived trends.


Our electricity comes 100% from renewable sources and we drive electric vehicles. As a sponsor we support symposiums as well as the organisation «SuperarSuisse» and the «Festival da Jazz» in St. Moritz.